Content marketing

Content marketing meaning in English

Content marketing

What is Content Marketing?

Content marketing involves the creation and distribution of content as part of a marketing strategy, usually designed to attract new customers.

Content marketing is used to drive specific actions such as leads or product sales, by establishing trust and credibility with the target audience.

Content marketing can take many forms, such as blog posts, social media posts, studies, videos, infographics, and other types of content.

In the context of SEO, content marketing can help to improve a website's visibility and ranking in search engine results pages by providing high-quality, keyword-rich content that attracts organic traffic from search engines.

In the SEO industry content marketing is also often used as part of link building, blogger outreach, and offsite promotion campaigns.

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