What is Anchor text?
Anchor text refers to the words or phrase used in the text of a link.
Anchor text is found inside the <a> tag in HTML.
Providing anchor text that accurately and concisely describes the linked resource is a key part of SEO.
Example
In the below example ‘Turtles’ is the anchor text of the link.
<a href="/example-page/">Turtles</a>Synonyms
Synonyms for ‘anchor text’ include:
- Link text
- Clickable link text
- Anchor