Domain Authority (DA) meaning in English

Domain Authority (DA)

What is Domain Authority (DA)?

Domain Authority (DA) is a metric created by Moz, which on a 100 point scale is designed to reflect how well a domain will rank in search engines.

A higher score represents a higher domain authority.

Is Domain Authority (DA) an official Google metric?

No. Domain Authority is not an official Google metric and is not used by Google as part of their algorithms.

Citation URL

https://www.searchcandy.uk/seo/seo-glossary/da/

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